The Timeless Allure of Guess
The iconic
@guess jeans campaigns from the past remain etched in our minds—bold, sexy, timeless. They captured a mood, a moment, and a level of effortless cool that’s impossible to forget.
Inspired by their undeniable charm, we decided to revisit those legendary looks, adding our own signature twist to make them fresh and personal.
With
@gaiafernandz from
@icemodelscpt as our muse, embodying the fierce femininity and elegance those campaigns are known for, we brought this vision to life. The lovely
@byrachelannretief worked her magic with sultry makeup, while the talented
@duchess_of_mane perfected every detail with stunning hair.
Styling and photography were my contribution. I focused on a very specific lighting pattern that would give me the blown out highlights and deep shadows the campaigns were known for. Color grading was also inspired by the campaigns and modified to fit the look and feel of the set. In the end, all coming together to celebrate a style that transcends decades—proving that some things are truly timeless.
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