bcorporation

“The objective was never to build an empire of Certified B Corporations. The objective was to build a community of leaders, and in building a communities of leaders, that they could work together collectively as part of a larger stakeholder capitalism movement to change the narrative about the purpose of business and then to exercise their collective power.” All systems rely on a set of shared values, rules and aspirations. Yet the capitalist system has shown important limitations to build our common future within social and planetary boundaries. In the quest for a structural transformation of society, how can businesses, civil society and politics shape new narratives for more justice and prosperity? Andrew Kassoy, Co-Founder of B Lab, stepped onto the stage at this year’s @changenow_world in Paris to share why the #BCorp movement was built on simple ideas about how business could have a positive impact on society – and why we all have a duty of care to shape the future we want to see. 🎤 If there’s one thing you watch today, make it this keynote (link in bio) #ChangeNOW

‘Tis the season for thoughtful giving! 🎁 This year, turn your holiday shopping into a force for good by choosing Certified B Corps—businesses dedicated to making a positive impact on people and the planet. From sustainable fashion to unforgettable experiences, swipe through to explore our curated Gift Guides, featuring purpose-driven businesses from around the globe. ✨ What impact will your gifts have this season? Tap the link in bio to find a B Corp near you. And follow our teams on Instagram for even more inspiring #BCorp Gift Guides!

In a traditional economy, wealth and decision-making are often concentrated at the top. But B Corps are creating a more inclusive approach. Whether through employee stock ownership plans (ESOPs) or cooperatives, B Corps are changing the narrative around business ownership, creating wealth for employees and fostering a more inclusive and democratic business environment. This shift is key to building a more equitable economy, where power and wealth are more evenly distributed and everyone has a chance to succeed. Discover how B Corps are using employee ownership to drive success and create lasting impact on B Lab U.S. & Canada’s blog (link in bio!) Photo: Mykola Romanovsky #EmployeeOwnership #StakeholderEconomy #SustainableBusiness #BCorp

As Mary Portas—businesswoman, activist, author, and founder of Portas Consultancy Agency—explains in her book Rebuild: How to thrive in the new Kindness Economy, we’re entering a new era: the Kindness Economy. This new economy moves beyond "more, bigger, faster" to a value system where businesses enrich our lives, contribute to social progress, and respect the planet. The #BCorp movement is leading this transformation, showing that businesses can thrive while making a meaningful impact. As a community, B Corps are creating a kinder, more inclusive, and equitable economic future—where success is measured by businesses' contributions to people and the planet, not just their bottom line. 💡 Explore how B Corps are bringing the Kindness Economy to life at bcorporation.net Photo credit: Sally Crane

UK #BCorps: Small community, big awareness 🌟🌍 Despite being newer and smaller than markets like the US, the UK’s #BCorp community punches well above its weight in brand awareness. Why? The power of a close-knit community, with many B Corps concentrated in London, drives collaboration and amplifies impact. Take the Good News Store during B Corp Month: 130+ B Corps joined forces, attracting 3,000+ visitors and generating 90M impressions. Efforts like this, along with initiatives like the Better Business Act, show how UK B Corps amplify their impact through collaboration, raising awareness of the #BCorp movement far beyond their size. 💬 How does your community create impact? Tell us below! Want to learn what’s fueling B Corp brand awareness in other regions? Dive into our latest Brand Awareness report (link in bio!)

It’s that time of year! 🌟 Instead of songs, we’re bringing you our top moments from 2024. Here’s what made this year unforgettable for B Lab and the #BCorp movement. Share YOUR top moments with us in the comments!👇

🌟 Talented employees are choosing purpose-driven companies, and B Corps are leading the way. When your company becomes a #CertifiedBCorporation, you’re sending a powerful message: we’re here to make a difference. Employees notice—and they care. A 2023 study from the University of Chicago found that jobseekers see ESG commitments as a significant factor when choosing an employer. For businesses with #BCorp Certification, this signal is even stronger, helping you attract passionate, mission-aligned talent who want more than a job—they want to help you change the world. Learn how to certify at bcorproation.net and become a workplace of choice.

Feeling overwhelmed by #BlackFriday sales? You’re not alone. This year, let’s opt out of the chaos of overconsumption and focus on what truly matters: connection, creativity, and care. But if you do need to buy something new, consider supporting #BCorps — businesses that prioritize people and the planet. Swipe through for simple, impactful tips on how to reimagine #BlackFriday for the good of all ➡️

📊 Did you know that 25% of consumers in countries surveyed have heard of a #BCorp? As more people recognize businesses that put people and the planet first, the momentum for a purpose-driven economy is stronger than ever. Our latest Brand Awareness Report dives into how B Corps are leveraging this rising recognition to boost brand relevance, drive sales, and amplify their impact. 🔗 Curious to learn more? Read the report at the link in bio! And you? Have you heard of B Corps? 😉 Tag your favorite B Corp in the comments and spread the word!

At the G20 summit in Rio, B Lab showed up to champion the role of business in shaping a sustainable future. Representing our global movement, B Lab’s Head of Policy, Carlota de Paula Coelho, called for a shift in the role of business in global governance—urging businesses to expand fiduciary duties to include accountability for social and environmental impact alongside financial returns. But our work didn’t stop there. Leading up to the summit, Marcel Fukayama, Senior Policy Advisor at B Lab Global, brought the strength of the #BCorp community to the table, authoring a letter of recommendation that laid out bold steps to transform business practices worldwide. The letter outlined actionable steps to expand fiduciary duties, formalize #BenefitCorporations, and adopt the B Impact Assessment as a global standard for managing and measuring social and environmental impact. 📖 Read our letter at the link in bio! 🌍 Ready to join us in shaping a global economy that works for everyone? Learn more at bcorporation.net

The recent U.S. presidential election has sparked widespread concern about the future of impact-driven business. And while the challenges ahead are undeniable, our movement has faced adversity before—and emerged stronger. As Sarah Scwhimmer, B Lab’s interim Co-Lead Executive shared in a recent interview, this moment calls for resilience, innovation, and collective action. At B Lab, we believe leadership isn’t limited to elected officials. It’s about businesses and individuals stepping up to drive equity, inclusion, and sustainability. In times of uncertainty, our movement shows that collaboration and purpose can pave the way for a better future. Read the full interview at the link in bio! What role do you see for businesses in this pivotal moment? Share your thoughts below ✍🏻

While global leaders convene to tackle the climate crisis at #COP29, recent developments in the EU raise concerns about the future of sustainability legislation. Proposed rollbacks on key regulations like the CSRD and CSDDD threaten progress toward corporate accountability and sustainable business practices. Across the #BCorp movement, we’ve seen how transparency and accountability can transform businesses into forces for good, balancing the needs of people, planet, and profit. But businesses can’t do it alone. Robust policy frameworks are essential to align economic growth with the needs of society and the planet. Now is the time for courage. We urge the governments of Europe, and all global leaders gathering at #COP29, to seize this moment to create an economy that is truly for the benefit of our people, our businesses and our common nature and habitat. 🔗 Dive into our latest blog post (link in bio) to explore why sustainability regulation is essential for a thriving future—and what’s at stake if we don’t act.