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Serviceplan Group

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@serviceplan on Instagram have full name is Serviceplan Group. Here you can discover all stories, photos, videos posted by serviceplan on Instagram. Read More...

What are the most relevant creative awards for the CCOs of Germany's top agencies?

A survey identified the ten most important international and five key national award shows, alongside the Campaign BIG Global Awards. The result? A comprehensive and insightful #CreativeRanking by Campaign Germany.

We’re honoured to have secured 1st place in the inaugural edition of this ranking! Our award-winning projects include work for @aizome_textiles, #AnimalAlerts for @petpace, “Every Story Starts with a Yes” for @lufthansa, and #PricePacks for @pennydeutschland.

A massive thank you to all our colleagues, clients, and partners for making this possible. This is a success we’re truly proud of! ❤️

#WeWin
What are the most relevant creative awards for the CCOs of Germany's top agencies? A survey identified the ten most important international and five key national award shows, alongside the Campaign BIG Global Awards. The result? A comprehensive and insightful #CreativeRanking by Campaign Germany. We’re honoured to have secured 1st place in the inaugural edition of this ranking! Our award-winning projects include work for @aizome_textiles, #AnimalAlerts for @petpace, “Every Story Starts with a Yes” for @lufthansa, and #PricePacks for @pennydeutschland. A massive thank you to all our colleagues, clients, and partners for making this possible. This is a success we’re truly proud of! ❤️ #WeWin
39 0 3 hours ago
I’m dreaming of a ✨Golden Evergreen Night✨ in Munich 💭
 
Our colleagues from the #HouseOfCommunication Munich turned up the glam at Paulaner am @nockherberg with dazzling gold and green looks and epic tunes by our very own #WeNoise Band 💃🎶
 
Swipe to see the highlights 🤩💫
 
#WeHost #WeLoveWhatWeDo
I’m dreaming of a ✨Golden Evergreen Night✨ in Munich 💭   Our colleagues from the #HouseOfCommunication Munich turned up the glam at Paulaner am @nockherberg with dazzling gold and green looks and epic tunes by our very own #WeNoise Band 💃🎶   Swipe to see the highlights 🤩💫   #WeHost #WeLoveWhatWeDo
323 3 19 hours ago
Epic(a) news: We are „Agency of the Year 2024“! 🥳
 
What makes this so special? Unlike other awards, the @epicaawards are judged by journalists from around the globe, making this recognition extra special for us. And proving that creativity and impact speak louder than anything else. 🎙️✍️
 
And what a win it’s been: 1 Grand Prix for @petpace’s #AnimalAlert, along with 6 Gold, 11 Silver, and 7 Bronze for projects such as #RainbowWool, PENNY #PricePacks, Anzen Health „855-HOW-TO-QUIT-(OPIOIDS),“ o2 @telefonica_de „28.57 m“, @privateer.space „Space Trash Signs“, @zentralratderjuden #StopRepeatingStories, @lufthansa „Every story starts with a Yes.“, @wwf_deutschland „Save what you see“ as well as „Her Name In The Game“ by our colleagues from @serviceplangroup.it for @acmilan.
 
To everyone who’s been part of this journey: thank you!! ❤️
 
#WeWin #EpicaAwards
Epic(a) news: We are „Agency of the Year 2024“! 🥳   What makes this so special? Unlike other awards, the @epicaawards are judged by journalists from around the globe, making this recognition extra special for us. And proving that creativity and impact speak louder than anything else. 🎙️✍️   And what a win it’s been: 1 Grand Prix for @petpace’s #AnimalAlert, along with 6 Gold, 11 Silver, and 7 Bronze for projects such as #RainbowWool, PENNY #PricePacks, Anzen Health „855-HOW-TO-QUIT-(OPIOIDS),“ o2 @telefonica_de „28.57 m“, @privateer.space „Space Trash Signs“, @zentralratderjuden #StopRepeatingStories, @lufthansa „Every story starts with a Yes.“, @wwf_deutschland „Save what you see“ as well as „Her Name In The Game“ by our colleagues from @serviceplangroup.it for @acmilan.   To everyone who’s been part of this journey: thank you!! ❤️   #WeWin #EpicaAwards
54 1 6 days ago
Ask Florian Haller? 🤔🎙️
 
In the new episode of #TwelveCast, host @majorbofficial takes a look into the crystal ball. 🔮 
His guest? None other than our CEO, Florian Haller!
 
How has our agency tackled a year full of challenges? We explore our #AI strategy, how Florian navigates uncertainties, and the political changes Germany needs to stay ahead. And, most importantly: Is Florian Haller finally on time?
 
🎧 Get all the answers and more in our big annual review and outlook episode. Tap the link in our story to listen now!
 
#WeComment #FuturePositive
Ask Florian Haller? 🤔🎙️   In the new episode of #TwelveCast, host @majorbofficial takes a look into the crystal ball. 🔮 His guest? None other than our CEO, Florian Haller!   How has our agency tackled a year full of challenges? We explore our #AI strategy, how Florian navigates uncertainties, and the political changes Germany needs to stay ahead. And, most importantly: Is Florian Haller finally on time?   🎧 Get all the answers and more in our big annual review and outlook episode. Tap the link in our story to listen now!   #WeComment #FuturePositive
64 1 7 days ago
✨ Wrapping up the year the Eurobest way! ✨

We’re beyond thrilled to be named “Agency of the Year” and “Independent Agency of the Year” at #Eurobest2024 – bringing home 37 wins! 

As Europe’s creative benchmark and the sister award to #CannesLions, @eurobest_festival recognises not only great ideas but those that push boundaries and set new standards. Our fantastic results include 4 Grand Prix for @pennydeutschland #PricePacks in Creative Commerce and Print & Publishing, for @petpace #AnimalAlerts in Digital Craft, and for Anzen Health’s 855-HOW-TO-QUIT-(OPIOIDS) in Design. Adding to this, we’re celebrating 7 Gold, 8 Silver, and 18 Bronze wins.
 
A huge shout out to everyone who contributed to these projects – it wouldn’t have been possible without you! 🫶 And now, we’ve got something special for you: a video message straight from our Grand Prix winners. Roll the film! 🎥

#WeWin
✨ Wrapping up the year the Eurobest way! ✨ We’re beyond thrilled to be named “Agency of the Year” and “Independent Agency of the Year” at #Eurobest2024 – bringing home 37 wins! As Europe’s creative benchmark and the sister award to #CannesLions, @eurobest_festival recognises not only great ideas but those that push boundaries and set new standards. Our fantastic results include 4 Grand Prix for @pennydeutschland #PricePacks in Creative Commerce and Print & Publishing, for @petpace #AnimalAlerts in Digital Craft, and for Anzen Health’s 855-HOW-TO-QUIT-(OPIOIDS) in Design. Adding to this, we’re celebrating 7 Gold, 8 Silver, and 18 Bronze wins.   A huge shout out to everyone who contributed to these projects – it wouldn’t have been possible without you! 🫶 And now, we’ve got something special for you: a video message straight from our Grand Prix winners. Roll the film! 🎥 #WeWin
84 1 8 days ago
Mariah Carey, who?🎙️
 
Kicking off the holiday season with „A Not So Silent Night“ in Hamburg! With a lively karaoke bar and our very own Christmas Market, we made sure the season started on a high note 🎄✨🎤 
 
Swipe to see the highlights of the evening 🤩
 
Excited for what’s next in Berlin, Cologne, and Munich?
 
#WeHost #WeLoveWhatWeDo
Mariah Carey, who?🎙️   Kicking off the holiday season with „A Not So Silent Night“ in Hamburg! With a lively karaoke bar and our very own Christmas Market, we made sure the season started on a high note 🎄✨🎤    Swipe to see the highlights of the evening 🤩   Excited for what’s next in Berlin, Cologne, and Munich?   #WeHost #WeLoveWhatWeDo
347 3 9 days ago
All it takes is a yes. This applies to travelling, but also to artists when starting to create something new and significant.
 
Our #Serviceplan colleagues have created a unique collaboration for our client @lufthansa. Presenting: A 360-degree journey where premium air travel meets world-class art.
 
Lufthansa has not only been flying art makers and art lovers to international fair @artbasel Miami Beach with the new #LufthansaAllegris seating concept, but the first-class travel experience was also combined with directly experiencing art in various ways.
 
Therefore, #Lufthansa has teamed up with German contemporary artist @stefanmarx, whose work is strongly inspired by his longstanding love of flying. For this year’s #ArtBasel, Stefan Marx exclusively designed the Lufthansa Lounge in Miami Beach as well as a limited edition of travel items – minimalist, playful and highlighting every day moments.

#WeCreate

📷 and production of t-shirts: @we.are.textilmacher
All it takes is a yes. This applies to travelling, but also to artists when starting to create something new and significant.   Our #Serviceplan colleagues have created a unique collaboration for our client @lufthansa. Presenting: A 360-degree journey where premium air travel meets world-class art.   Lufthansa has not only been flying art makers and art lovers to international fair @artbasel Miami Beach with the new #LufthansaAllegris seating concept, but the first-class travel experience was also combined with directly experiencing art in various ways.   Therefore, #Lufthansa has teamed up with German contemporary artist @stefanmarx, whose work is strongly inspired by his longstanding love of flying. For this year’s #ArtBasel, Stefan Marx exclusively designed the Lufthansa Lounge in Miami Beach as well as a limited edition of travel items – minimalist, playful and highlighting every day moments. #WeCreate 📷 and production of t-shirts: @we.are.textilmacher
201 3 10 days ago
Ever wondered how Santa travels so fast? 🎅🎄
 
From Munich to Hamburg, via Cologne and Berlin, and back to Munich - this St. Nicholas Day, 840 chocolate Santas are on a secret mission across our German Houses of Communication!
 
Check out the reel to follow our chocolate trail! 👀🍫
 
#WeLoveWhatWeDo #HouseOfCommuncation
Ever wondered how Santa travels so fast? 🎅🎄   From Munich to Hamburg, via Cologne and Berlin, and back to Munich - this St. Nicholas Day, 840 chocolate Santas are on a secret mission across our German Houses of Communication!   Check out the reel to follow our chocolate trail! 👀🍫   #WeLoveWhatWeDo #HouseOfCommuncation
309 8 13 days ago
We’re still soaking it all in: 11 awards, two major titles, and so much love for everyone who contributed to this success at last night’s MMA Smarties Awards DACH and Europe! ✨
 
Our #Mediaplus colleagues Andrea Koch and Theresa Fechler sprinted to the stage a total of 11 times to collect awards for our projects: #LongCovidMode for Long COVID Europe, #InflationTargeting for @motatos.de , and #SpaceTrashSigns for @privateer.space . On top of that, #Mediaplus was named „Media Agency of the Year Europe“, and #Serviceplan was recognized as „Creative Agency of the Year DACH“.
 
A massive thank you to all the teams at #Serviceplan, Mediaplus and @saint_elmos who made this success possible. What a team effort! 👏
 
#WeWin #HouseOfCommunication #ÜberCreativity #CreativeMedia
We’re still soaking it all in: 11 awards, two major titles, and so much love for everyone who contributed to this success at last night’s MMA Smarties Awards DACH and Europe! ✨ Our #Mediaplus colleagues Andrea Koch and Theresa Fechler sprinted to the stage a total of 11 times to collect awards for our projects: #LongCovidMode for Long COVID Europe, #InflationTargeting for @motatos.de , and #SpaceTrashSigns for @privateer.space . On top of that, #Mediaplus was named „Media Agency of the Year Europe“, and #Serviceplan was recognized as „Creative Agency of the Year DACH“. A massive thank you to all the teams at #Serviceplan, Mediaplus and @saint_elmos who made this success possible. What a team effort! 👏 #WeWin #HouseOfCommunication #ÜberCreativity #CreativeMedia
181 1 14 days ago
We did it again! 🏆
For the third year in a row, we’ve accomplished the #1 spot in the @adc_germany creativity ranking!  🎉
 
A huge shoutout to our amazing teams, clients, and partners for believing in creativity without limits. This win is all about passion, dedication, and bold ideas — and we couldn’t have done it without every single one of you. 🫶 Looking back, seeing this success wrap up the year is something special. It’s a powerful reminder of everything we’ve accomplished and created. 
 
Here’s to breaking boundaries and making big things happen. Let’s keep the momentum going! 🙌
 
#WeWin #ADC #ADCKreativranking
We did it again! 🏆 For the third year in a row, we’ve accomplished the #1 spot in the @adc_germany creativity ranking!  🎉   A huge shoutout to our amazing teams, clients, and partners for believing in creativity without limits. This win is all about passion, dedication, and bold ideas — and we couldn’t have done it without every single one of you. 🫶 Looking back, seeing this success wrap up the year is something special. It’s a powerful reminder of everything we’ve accomplished and created.    Here’s to breaking boundaries and making big things happen. Let’s keep the momentum going! 🙌   #WeWin #ADC #ADCKreativranking
81 0 15 days ago
Did you know that only a friendly ‘please’ made the moonlanding possible?🚀🌕
 
You didn’t? Then you definitely need to check out the new campaign film our colleagues from #Serviceplan Hamburg Munich and #ServiceplanMake created for our client @bitburger. It shows – of course with a little twinkle in the eye – how the word ‘please’ had a significant influence on the course of human history.
 
#WeCreate
Did you know that only a friendly ‘please’ made the moonlanding possible?🚀🌕   You didn’t? Then you definitely need to check out the new campaign film our colleagues from #Serviceplan Hamburg Munich and #ServiceplanMake created for our client @bitburger. It shows – of course with a little twinkle in the eye – how the word ‘please’ had a significant influence on the course of human history.   #WeCreate
133 0 17 days ago
🚀 Fingers crossed for our #MediaYoungsters! 🤞💪
 
The clock has been ticking since 9am: Five #Mediaplus teams are currently taking on the Media Youngsters challenge at the German Media Award. They have just eight hours to develop a complete media strategy! The top ten teams will then battle it out in the final on 18 March 🌟🏆 We’ll find out who the winner is at the awards ceremony that evening.
We are so proud of you, Franca & Antonia, Laura & Noemi, Nathalie & Danilo, Fabian & Ina and Chiara & Phillipp
You got this! ❤️
 
#WeLoveWhatWeDo #CreativeMedia #MPYoungsters
🚀 Fingers crossed for our #MediaYoungsters! 🤞💪 The clock has been ticking since 9am: Five #Mediaplus teams are currently taking on the Media Youngsters challenge at the German Media Award. They have just eight hours to develop a complete media strategy! The top ten teams will then battle it out in the final on 18 March 🌟🏆 We’ll find out who the winner is at the awards ceremony that evening. We are so proud of you, Franca & Antonia, Laura & Noemi, Nathalie & Danilo, Fabian & Ina and Chiara & Phillipp You got this! ❤️ #WeLoveWhatWeDo #CreativeMedia #MPYoungsters
352 1 a month ago