theory__

The silk shirt, perfected. We asked our favorite style experts: What elevates a simple shirt from one of many to absolute must-have? Here, @livvperez shares her criteria.

Scenes from our @thesnowlodgeaspen dinner this weekend. To keep the celebration going, we’re giving away a brand new wardrobe for 2025 to one lucky winner. See stories for details and enter to win.

Merry and bright moments from our holiday dinner at @shopquarters hosted by @zoeydeutch. Photographed by: @xxpaigepowell

Cheers to @zoeydeutch and a season of celebration. Photographed by: @xxpaigepowell

Snaps from our holiday soirée hosted by @zoeydeutch. Photographed by: @xxpaigepowell

Deck the halls with @mwong5940. No one does the office holiday party quite like Team Theory. Discover our staff's favorite festive fête looks and more style inspo at the link in bio.

Deck the halls with @mckennakramer. No one does the office holiday party quite like Team Theory. Discover our staff's favorite festive fête looks and more style inspo at the link in bio.

Deck the halls with @thehu.family. No one does the office holiday party quite like Team Theory. Discover our staff's favorite festive fête looks and more style inspo at the link in bio.

Deck the halls with @okechi85. No one does the office holiday party quite like Team Theory. Discover our staff's favorite festive fête looks and more style inspo at the link in bio.

Two sweaters are better than one.

Cashmere that stacks up against the rest. Discover the season's best sweaters at the link in bio.

Cashmere, mistletoe, and martinis—all the makings of a perfect holiday dinner at @shopquarters with host @zoeydeutch and friends. Photographed by: @rupert_ramsay