What a thrill this was – contributing value by combining great people, great content and great platforms! Weber Shandwick is a long-standing proud partner of Think Equal, an initiative by The Marketing Society that aims to accelerate gender equality in leadership across the marcomms industry in the GCC. As part of our contribution, we hosted ‘The Art & Science of Ethical Persuasion’ – a fabulous gathering at MCN Hive, with a special science-based workshop by Leopold Ajami, a certified trainer on ethical persuasion, which is a skill with great relevance for accelerating the move to more women in leadership. We also shared a snapshot of the latest data on where we are in terms of gender diversity in marcomms leadership across the regional industry. (Spoiler alert = much more to do, but also lots of optimism and momentum, stay tuned for details!) #WomenLeaders #Marcomms #PR #Communications #EthicalPersausion #Influence #WorkAtWeber #PeopleFirst @themarketingsoc @leopoldajami