halfandhalve

Showreel 2024 Incredibly proud to share an updated body of work, an evolution that speaks to our growth and the beauty of the creative process. Our direction over the last 18 months has been to spend time exploring our purpose and the intention behind our process. This year has taught us to be patient and pure, to create without boundaries and to produce meaningful stories that speak to our values. To our community, collaborators, and partners, your support is endless.

Showreel 2022/2023 Presenting our first showreel - a body of work that speaks to the multitude of projects we’ve been privileged enough to produce. Before we share anything new this year, we thought it would be meaningful to look back a few years and reflect on the journey. So overwhelmed by the growth, not only in the quality of our work, but in the way we’ve been able to refine our offering and understand our identity. Our showreel is a nod to our teams passion, creative ability and the obstacles we’ve had to overcome. Every frame is a reminder of the incredible network of creatives we’ve been fortunate enough to work with, the stories we’ve been able to create and the community of people that are always tryna put us on. We have a lot to be grateful for and so many special people to thank for the impact they’ve had on our creative process. Overflowing with love rn so sharing this with ya’ll feels mad special. Here’s to more blessings in 2024.

Makhundai SS24/25 To be a Good Farmer means nurturing your dreams and ideas, no matter the season. The collection acts as a symbol of growth, serving as a source of inspiration and purpose. It inspires tenacity and encourages us to approach our ideas with freedom. The project speaks to a growing community through intentional collaboration, building collective strength, amplifying creative voices and forging space for ideas to thrive. Remember to nurture your crops and trust your seeds as they continue to grow in abundance 🤍 Creative Director: @namhlathiwani Director: @justzembe Production: @halfandhalve Producer: @kayceethompson_ Assistant Director: @shaktoefy Production Assistant: @michkanotmishka Director of Photography: @tashtoefy First Assistant Camera: @sadtief Lighting Technician: @digitalsavior Art Director: @kgomotseg_ Stylist: @wolfiepanashe MUA: @_makeupby_shay Cast: @kayla.tamsian @sih.benge @hatsidawg @l_wazzi @stephanielewu @ntsimedi Special Thanks: @pot.plant.club @rethread_ @belmondmountnelsonhotel

A spring story inspired by soft romance for @truworthsfashion 💐

Anywhere But Here: a Short Film by @halfandhalve Submitted and deeply emotional. After everything that happened last year this feels like a fever dream. Our film will be screening this weekend at Ster-Kinekor V&A (21st & 22nd Sep). Grateful to be part of this year’s @48hourfilmproject. We celebrate this moment as a pivotal point in our journey. Please pull up and bring the brasse, everyone’s invited 🥳

Spotify M.O.M 🩷 M.O.M represents home. A celebration of new beginnings and ideas. Mother of Music marks a cultural renaissance, an ode to a musical rebirth in the city. To showcase the depth and abundance of Capetonian culture, a banquet was hosted to celebrate delicacies native to our home. To our mothers, @dee_koala, @queezybabaz and @ladyskollie, thank you for breathing life into the city. You embody the true resonance of an African renaissance. To the crew, thank you for contributing to the grandiose of the idea. Your work is transformative. Client: @spotifyafrica Agency: @_bckrds_ Creative Director: @wademoonsamy Production: @halfandhalve Producer: @shaktoefy Production Manager: @kayceethompson_ Production Assistant: @leighmert Photographer: @shaktoefy Digital Technician: @tashtoefy Lighting Technician: @digitalsavior Lighting Technician: @theblvr_za Art Director: @bambi.com_ Props Master: @sadtief Art Assistant: @michkanotmishka Stylist: @wolfiepanashe Styling Assistant: @zahrahgrd Make-up Artist: @justine_nomz Make-up Assistant: @amystockenstroom.mua Hair Stylist: @kelvintakudzwa6 Featuring: @dee_koala @ladyskollie @queezybabaz

Mink: Our trailer for last years’ entry to the 48hr film project. Not submitting our film in 2023 was a difficult realization to come to terms with. The experience pushed us into an unfamiliar world but taught us to appreciate the process. Regardless, the project will be a milestone we’ll always remember. Love to the crew, cast and sponsors for pouring so much energy into the project. A week before we attempt to produce another film in 48hrs. This time we’re ready. Find joy in the process ❤️ Production: @halfandhalve Producer: @lella.louw Director: @shaktoefy 1st AD: @digitalsavior Writer: Kodi Woodman DOP: @tashtoefy 1st AC: @sadtief DIT: @yaseen_hanslo Gaffer: @theblvr_za Best Girl: @michkanotmishka Grip: @justvejah Sound: Taboo Majikija Art Director: @saaaims Props Master: @nande_vandala Costume Designer: Shaquille Ross Lead Stylist: @maryam.agherdien MUA: @kimlyn_makeuphair MUA: @justine_nomz Cast: @koki_beuzana @theodoreafrika @jasper_zee_ Production Assistants: @amyvanzyl_ @ben.mall BTS: @bigdonleo Transport: @saeedjaffer102 Catering: @from.therootsup Gear: Glow CPT

The Hill to Die On 💿 “A journey laid bare.” A concept album by alt-rock band, Crossroads. The Hill to Die On would be the bands’ debut album and acts as an editorial and design focused piece that would roll out alongside the music. The album speaks about the confusing journey of boyhood & the joy of self-discovery. Each track dives into the messiness of life, the glory in all the defeats, the loss in all the victories, the experiences we go through that bend and build us into who we are. The Hill to Die On is about choosing your battles and learning to let your guard down. It’s about fighting for what you want, no matter how rough the road gets. This is the hill we chose to die on. Production: @halfandhalve Producer: @shaktoefy Production Manager: @michkanotmishka Creative Director: @sadtief Photographer: @shaktoefy Digital Technician: @sadtief Lighting Technician: @digitalsavior Lighting Technician: @tashtoefy Art Director: @joharahartley Stylist: @sistrbettina Styling Assistant: @bby.kilith Make-up Artist: @justine_nomz MUA Assistant: @mua.amystockenstroom Featuring: @deylinuniverse @dreamyeth @geezytape

Birkenstock Another win and a big milestone in our journey. This project marks our first global campaign which aired across Europe last year. Some frames from the Boston Eva campaign with @birkenstock, featuring our friends and artists @naaaaluuuuu, @insertcoinz, and @mo.dupi. Celebrating creativity and culture is always a special feeling and knowing that we put so much of ourselves into creating this story is the most rewarding part. Forever grateful for our team and the way we’ve navigated the last few years. We hope you can celebrate this moment with us 🥺❤️ Client: @birkenstock Agency: @bubblegumclubbb Agency Lead: Mpumi & Jamal Cast: @naaaaluuuuu @insertcoinz @mo.dupi Producer: @amilcarpatel__ Production Manager: @lella.louw Director: @shaktoefy Director: @ra_the_bored DOP: @wes_thesis 1st AC: @simba.raws 2nd AC: @sadtief DIT/VT: @yaseen_hanslo Gaffer: @theblvr_za Gaffer: @digitalsavior Best Girl: @michkanotmishka Art Director: @thisischriskets Stylist: @gabriellekannemeyer Production Assistant: @saeedjaffer102

The Night - Tashinga ft. Big Scorp & Mashaya 🎵 Towards the end of last year, we made the decision to actively try and focus our work even more on storytelling. With this in mind, we tried to shape our creative approach for this music video to feel more like a short film in its narrative structure and visual storytelling. The Night tells the story of a couple finding that their love only exists after hours. His work is unpredictable and continuously runs late into the night, and because of this, she starts feeling less and less like a priority in his life. All these late nights seem to only bring out the best and worst parts of their relationship, leaving them both wondering if any of it is worth it. Here are some of our favourite frames from the project, check out the full music video on our website 🌘 Artist: @tashingamtk ft. @big_scorp_ & @mashaya_za Album: Greener Pastures Vocalist: @big_scorp_ Composer: @tashingamtk & @mashaya_za Production: @halfandhalve Executive Producer: @shaktoefy Producer: @theblvr_za Director: @shaktoefy Creative Director: @justine_nomz Cast: Boyfriend @corbynliam Cast: Girlfriend @sedi22000 Director of Photography: @tashtoefy First AC: @sadtief Lighting Technician: @digitalsavior Lighting Technician: @theblvr_za Lighting Assist: @michkanotmishka Hair & Make Up: @justine_nomz Art Director: @raeezkilshaw Props Master: @digitalsavior Stylist: @__________whitney_________ Wardrobe Assist: @michkanotmishka Wardrobe Assist: @_charlize_christina_ Runner/Assistant: @saeedjaffer102 Gear House: Glow Studios @glowstudioscpt Gear Coordinator Kodi Woodman Post Producer: @shaktoefy Lead Editor & Colourist: @tashtoefy Senior Editor: @digitalsavior Design: @sadtief

Layita Khayelitsha @indrive.za 🎵 Music has the ability to strengthen a community, influence culture and foster collective goodness. In collaboration with some of the countries’ architects of groove, a community driven project was introduced to spread light across Khayelitsha. The project launched with an Amapiano track inspired by the sounds of the South African commute and anchored the message of ‘Layita Khayelitsha’. Blessed to add another successful piece to the portfolio. Love to the whole family, thank you for making the creative process look easy 🫶🏽 Client: @indrive.za Agency: @wearetheracketclub Digital Lead: @brdnsmldrs Production: @halfandhalve Director: @shaktoefy DOP: @tashtoefy 1st AC: @sadtief Lighting Tech: @digitalsavior Lighting Assist: @michkanotmishka Sound/Boom Swinger: Tlotlo Kedijang Gear: @glowphotofilm Artists: @iam_khanyi95 @sbuda.maleather @ice_beats_slide Cover Art: @samurai_farai Animation: @robouldering

Sugar Acid Bleach Part 2. May the depths of my affections consume me entirely, like a gentle embrace from everything I hold dear. May I allow it to swallow me whole. A subtle touch of tenderness as I’m filled with the need to feed my soul with the things I desire. My purpose manifests itself into my interests. I feel. I feed. Sugar, acid, bleach. Production: @halfandhalve Creative Director: @michkanotmishka Director: @shaktoefy DOP: @tashtoefy 1st AC/Cam operator: @sadtief Gaffer: @digitalsavior Stylist: @by.zinam MUA: @mua.amystockenstroom Nail Artist: @wildflower.studio__ Cast: @zinamklaas Location: Mainland Chinese Supermarket