Introducing Aruliden x CÉCRED. Packaging and photography pays homage to ancient ritual and modern science, bringing Beyoncé’s vision to life. Link in bio for more. - Agency @aruliden Creative Director @emmahovel Art Direction + Design @jaisyromance #lisajohnson Industrial Design @erikbergkreider @mspncr @aiden_____lee @hanbiko_ @yubinnlee Strategy @graham.mcmullin VP Design @greenblatt.michael Campaign Photography @anndyjackson sergiybarchuk @dandealy Casting Director @lizgoldson_casting Lead Hair Stylist @naeemahlafond Lead Makeup Artist @seanharrismakeup Lead Manicurist @nails_by_yoko Still Life Set Design @sara_wacksman Stylist @michyburatti Retouching @phtsdr Production @blondprodn