aruliden

We’re looking for a senior designer to join our brand design practice. You’ll be working inter-disciplinarily crafting brand systems and designing experiences across digital and physical touch-points. This is a hybrid position based in our NYC office. See the Careers link in bio. No DMs please.

With @seed’s VS-01™, Aruliden helped to craft a packaging experience that empowers the user to support their vaginal health with clarity and confidence. Link in bio to learn more.

Excited to share the latest addition to the Gizmo Watch family, for @verizon. Designed to be kid tough, Gizmo Watch 3 - Adventure sports a crisper, modern yet friendly durable expression. Enhanced by the largest touch display on a Gizmo watch, protective elements, precise details, wireless charging and an IP68 rating, it's a bold new step for the Gizmo brand. Built to give parents peace of mind and empower the children who need more. Designed to keep pace with all the outdoor adventures that lie ahead. Project Team: @evanjamesstuart @hausofkrause @an_improbable_future @ingoo.c @aiden_____lee @marychimenti Renders: @evanjamesstuart

Aruliden is hiring! Check the linktr.ee in our bio for details on our open positions.

We're proud to share our recent partnership with the Presidio Trust, designing and launching an all-new digital destination for San Francisco's beloved National Park. Link in bio to learn more.

Congratulations to our partners @patrickta and @patricktabeauty on the launch of their first-ever brand campaign, “Beauty That Brings You Out.”  - Models: @roselinelawrence @ch1ngona_af @shannon.z

Continuing our long-standing partnership with WHOOP, we collaborated with STUDIOS Architecture to transform our deep understanding of the WHOOP brand into a vision for their unique headquarters in the heart of Boston. Link in bio for more. - Imagery Courtesy of @studiosarchitecture Photography by Garrett Rowland Team: @johanliden #matthiaskaeding @bretttom @uvnad @aaron_sisneros @marychimenti

Introducing Aruliden x CÉCRED. Inspired by her mother’s time-tested product cocktailing, Beyoncé created a single line to rescue, strengthen, and grow hair for all. Link in bio for more. Agency @aruliden Creative Director @emmahovel Art Direction + Design @jaisyromance #lisajohnson Industrial Design @erikbergkreider @mspncr @aiden_____lee @hanbiko_ @yubinnlee Strategy @graham.mcmullin VP Design @greenblatt.michael Campaign Photography @anndyjackson #sergiybarchuk @dandealy Casting Director @lizgoldson_casting Lead Hair Stylist @naeemahlafond Lead Makeup Artist @seanharrismakeup Lead Manicurist @nails_by_yoko Still Life Set Design @sara_wacksman Stylist @michyburatti Retouching @phtsdr Production @blondprodn

Introducing Aruliden x CÉCRED. Packaging and photography pays homage to ancient ritual and modern science, bringing Beyoncé’s vision to life. Link in bio for more. - Agency @aruliden Creative Director @emmahovel Art Direction + Design @jaisyromance #lisajohnson Industrial Design @erikbergkreider @mspncr @aiden_____lee @hanbiko_ @yubinnlee Strategy @graham.mcmullin VP Design @greenblatt.michael Campaign Photography @anndyjackson sergiybarchuk @dandealy Casting Director @lizgoldson_casting Lead Hair Stylist @naeemahlafond Lead Makeup Artist @seanharrismakeup Lead Manicurist @nails_by_yoko Still Life Set Design @sara_wacksman Stylist @michyburatti Retouching @phtsdr Production @blondprodn

Introducing Aruliden x CÉCRED. We helped Beyoncé bring to life a brand that advances the future of hair care through a combination of cutting-edge science with centuries-old wisdom. Read more at the link in bio. - Agency @aruliden Creative Director @emmahovel Art Direction + Design @jaisyromance #lisajohnson Industrial Design @erikbergkreider @mspncr @aiden_____lee @hanbiko_ @yubinnlee Strategy @graham.mcmullin VP Design @greenblatt.michael Campaign Photography @anndyjackson #sergiybarchuk @dandealy Casting Director @lizgoldson_casting Lead Hair Stylist @naeemahlafond Lead Makeup Artist @seanharrismakeup Lead Manicurist @nails_by_yoko Still Life Set Design @sara_wacksman Stylist @michyburatti Retouching @phtsdr Production @blondprodn

You can’t have summer without @supergoop. We worked with the suncare brand we all know and love to create a design system built for scale. Read more about it at the link in bio.

It’s officially summer! Don’t forget your sunscreen. Aruliden was asked to rethink the overall brand and packaging for @supergoop to emphasize the brand’s mantra to "Live Bright! Every. Single. Day." We provided a scalable visual strategy that brings clarity to the product portfolio, while staying true to the spirit of Supergoop! Masterbrand. Read all about it at the link in bio.