jordanluca

🇬🇧/🇮🇹 We all know by now about the stained jeans from @jordanluca that shook the internet and the fashion industry, but do you know how they were created and how their success changed the brand? At Talking Beyond Fashion, the brand’s founders, Jordan Bowen and Luca Marchetto, shared their experiences in the fashion industry and the risks of virality for an emerging brand. Here are some of the quotes we appreciated the most, what do you think? - Ormai conosciamo tutti i jeans macchiati di @jordanluca che hanno scosso internet e la fashion industry, ma sapete come sono nati e come il loro successo ha cambiato il brand? A Talking Beyond Fashion, i fondatori del marchio Jordan Bowen e Luca Marchetto hanno raccontato la loro esperienza nella fashion industry e i rischi della viralità per un brand emergente. Ecco alcune delle quote che abbiamo apprezzato di più, voi cosa ne pensate?

🇬🇧/🇮🇹 What does it mean to be a brand today? How can we transform a fashion industry torn between innovation and tradition? In the third and final episode of Talking Beyond Fashion, we asked it to the founders of @jordanluca and the co-founder of @heliot_emil. Now available on YouTube and Spotify, the talk explores topics such as the future of independent fashion, the role of technology in fashion design, and the pros and cons of social media virality. Have you watched it yet? What are your thoughts? - Cosa vuol dire essere un brand oggi? Come si può cambiare una fashion industry che si ritrova spaccata a metà, tra l’innovazione e la tradizione? Lo abbiamo chiesto ai fondatori di @jordanluca e al co-fondatore di @heliot_emil nel terzo e ultimo episodio di Talking Beyond Fashion. Disponibile ora su Youtube e Spotify, il talk esplora temi come il futuro della moda indipendente, il ruolo della tecnologia nel fashion design oltre che i pro e i contro della viralità sui social media. L’avete già visto? Cosa ne pensate?

Ghali wearing JordanLuca for his European Tour Styled by Lisa Jarvis

Order is the ultimate form of rebellion

Footwear we developed for our SS25 show

Breaking Down the Look. 1.⁠ ⁠Look 45 FW24 2.⁠ ⁠Studio bit 3.⁠ ⁠⁠Backstage 4.⁠ ⁠⁠Devil in the details 5.⁠ ⁠⁠Balloon Jumper 6.⁠ ⁠⁠Insingia Jeans 7.⁠ ⁠⁠Be cautious near balloons :) #jordanluca #jordanlucafw24

Found an old hard drive laying around the office, sharing a few bits of lost designs, photography and graphics from 2017-2020

The final delivery of FW24 has arrived. This selection includes statement intarsia knitwear, with the balloon sweater continuing themes of hope and optimism from our January show.

Last night, JordanLuca celebrated in true London Fashion Week style with a star-studded soirée, welcoming @jodieharsh and @brookecandy to the decks alongside friends and family such as @itstayce, @cassyette, @lynkslynkslynks, @justsammorris, @krystalversace and @awhora, @gallucks, @dodopotato, @yvestumor, @hrhprincessjulia, and many more. Thank you to @southerncomfortuk, @this.is.gspot, @1664blanc, @officialbyredo and all. Photos: @jackchipper.1 for JordanLuca. @onehundredshoreditch. @purplepr. @kasoshoreditch.

Designed exclusively for @antoniolieu, this JordanLuca FW24 capsule comprises Robin Joggers and Absorber Hoodies treated with store-exclusive garment washes, as well as the seasonal Baby Tee, and our classic Liquidity Denim Jacket. This, and more, available at Antonioli now.

A selection of JordanLuca Fall/Winter 2024 runway pieces, including the Gotham Bag in red, Bow Shirt, Morgana Jacket, jewellery and more, is available on JordanLuca.com now.

JordanLuca FW24 presents the Joker Jacket, complete with double collars and a black stone wash treatment. Available on JordanLuca.com now, alongside the complementing Voltage Cargo Trousers.