foleykev

AIR CANADA | ‘Ticket to Dream’ An ode to sacrifice.   When we were making this film, I would think often of my Dad, an immigrant from government housing in Glasgow, Scotland. And of my mom, who came from Georgetown, Guyana. Everyone who worked on this had a similar origin story – of parents who immigrated to Canada in search of a better life. And ALL we wanted to do collectively was to honour their journey, their perseverance.   Huge thanks to Air Canada for the longtime collaboration and trust. I’d follow you guys anywhere… Scripts like this don’t come along every day. Tip of the hat to @sararadovanovich @funginthesun @jermcnama @creamoh @picassofp & everyone at FCB who poured infinite amounts of love into this.   I could easily turn this whole thing into a @christopher_lew appreciation post but I will just say that you set the new benchmark on this 🎥 🫡 🤝   Thankful for Si, Reets, @scouts.tv @moonlighting_commercials and all the names below who went on the journey w/ me. Blessed to have longtime friends like @instagrahamchisholm @wadeodlum @dominikbochenski who put up with my shit.   Lastly, the performances in this are my favourite. Xolisa + Tara smashed every scene but a special shoutout to @nike.abiodun First time on camera and she’s a pros pro. Can’t wait to watch you run the hurdles in LA28.   FULL CREDITS ON 🔗   TALENT: Daughter: Adenike Abiodun Father: Xolisa Goba Mother: Tara Zula   CLIENT: Air Canada | @aircanada AGENCY: FCB   PRODUCTION: Scouts Honour Kevin Foley | Director Christopher Lew | DP Simon Dragland | EP + Producer Rita Popielak | EP Tricia Zaremba | Creative Research Louise Knepscheld | Art Director   SERVICE: Moonlighting SA   EDITORIAL: Nimiopere Graham Chisholm | Editor @manucorredoral | Assistant Editor @paula_hicks @jennaennaenna | EP’s   COLOUR: Alter Ego Wade Odlum | Colourist @janiesgotagin | Executive Producer   VFX: Tantrum Post Dominik Bochenski | Online Artist Rebecca MacKillop | Producer     MUSIC: Pivot Audio @pivotaudio MIX STUDIO: Cult Nation @cultnation

Commercial Feature: Air Canada - “Ticket To Dream” “When we were making this film, I would think often of my dad, an immigrant from Glasgow, Scotland, and of my mom, who came from Georgetown, Guyana. Everyone who worked on this had a similar origin story – of parents who immigrated to Canada in search of a better life. And ALL we wanted to do collectively was to honor their journey, their perseverance.” - Kevin Foley, director Director: @foleykev DP: @christopher_lew Editor: @instagrahamchisholm Colorist: @wadeodlum Wardrobe Designer: Bridget Baker Hair & Makeup Artist: Monique Bezuidenhout Ronin Tech: @duncwalker Phantom Op: @greenhausfilms VFX: @dominikbochenski Creative Directors: @jermcnama, Sally Fung , @sararadovanovich Art Director: Louise Knepscheld Creative Researcher: triciazaremba Agency: @fcb_canada Production Company: @scouts.tv Post Houses: @nimiopere , @alteregopost, @tantrumstudio

THANKS for the love @vimeo #vimeostaffpick for “Ticket to Dream” | 🎟️ 🛌 🫡

Air Canada | “Ticket to Dream” | Behind-the-Scenes   A story of cause and effect, two decades apart - merge and collide into one.   1️⃣ – @triciazaremba is always in the BG but she shapes everything we do. 🫡 2️⃣ - The reveal from our Para Olympic athlete to @nike.abiodun hitting the hurdles at full speed was the first take. that never happens, lol. And the second 📝 is Nike’s performance. This was her first time “acting” on camera and she delivered it w/ so much nuance and authenticity. So proud of her, an absolute 💫   We only broke our rule twice but to help create fluidity when mirroring our two stories, @christopher_lew and I shot all scenes with Mom + Dad moving left to right, and all scenes with Nike moving right to left - until they met in Stade de Paris. We’re both not technique driven but we thought it would help shape the 🎞️’s momentum. And @instagrahamchisholm took this 🌊 to a different level.   5️⃣ – We were WAYYYYYY behind on this day and when you’re feeling the pressure to move, it’s easy to cut and run. Chris was adamant that we steal this frame and I’m so glad we did. It’s my favourite.   Long story short, an absolute dream job 🛌 ❤️ 🎟️   🔗 in bio.

GE | ‘DAY ONE’ | Behind-The-Scenes   Looking back, two scenes really stand out for me. The first was the opening scene down the tunnel. In most commercials, you have to manage the pressure of time, shots that communicate story in just a couple of seconds. But with this dropping on MLB’s opening day, we really wanted to Trojan Horse the feeling of anticipation + intrigue. What starts on cleats and is clearly one dimensional eventually reveals something bigger.   The second scene was the recreation of the 💡 turning on from 1935. You can’t feel it by watching, but they filmed the movie ’42 in this exact stadium so there’s something transformative about filming in a place loaded with nostalgia + history. Although it was just a simple dolly into scene, blocking + layering this scene with @malaimarejr_cinematography felt like we were making our own 🎥   And this may sound overly 🧀 but I guess you had to be there… the pitcher we cast, #5, was a former minor league pitcher named Joe Tart, who like many of us growing up - had dreams of the making it to the show. Not only did @cupofjoetart smash it, a couple days after we wrapped he sent me this, “I just wanted to drop you a quick note and let you know how grateful I am for the opportunity to make a dream come true! I’m sure you shared the same dream of making it to the big leagues but our paths just looked different. So in a roundabout way, me being on that mound and this airing for opening day… well that was my taste!”   To quote Brad Pitt, “It’s hard not to be romantic about baseball.”   🔗 in BIO 🫡 ⚾️ 😮‍💨

GE |  ‘DAY ONE’ | DC   Considering that baseball led me to film, this is what you’d call a dream job. As a kid, I’d spend hundreds of hours nerding out on baseball 🎥 Seen ‘em all, it was my past time. So hitting ⏩ 30+ years and getting the opportunity to recreate the 1st ever night baseball game from 1935 was pure 🪄 . The fact that it was GE’s last ever ad - no better canvas.   It’s hard not to get romantic about baseball when you’re filming this in Macon, in a full up, baseball cathedral. ALL the Gratitude to everyone who threw down that night in Georgia.    @malaimarejr_cinematography - the blue dusk and moonlight before the lights smash on was 🫡 @thedeadringer ✍️ above + beyond. Period work requires a ton of nuance + homework @marcellaelisa did not miss 💅 @artjail + @stevemotts DAMN. ‼️ Full time machine @josephbicknell 🎨 w the nostalgia off the 📈   And lastly, thanks to GE, @igrody + Jason, everybody @ Giant Spoon + @supplydemandtv for letting me live out a childhood dream 🛌 🥹   Full credits in the 🔗 | narration by @elizabethbanks   Dir: 👋 DP: Mihai Malaimare, @wpagency Edit: Eddie Ringer, @cartel.tv Colour: Joseph Bicknell, @company_3 VFX: @artjail   Agency: Giant Spoon CCO: Ian Grody VP, HOP: Jason Lau   ProCo: Supply&Demand EP / Founder: Tim Case EP / MD: Charleen Manca EP: Nathan de la Rionda EP: Matt Zion-Basile LP: Ron Mohrhoff PM: Brooke Eliott CW: Jenna Ricker SC: Connor Renusch   PD: Vince Tatum Wardrobe: Marcella Caudill H/MU: Amy Elizabeth   CHIEF LIGHTING TECH: Joe Page KEY GRIP: Brandon Cundiff   EDITORIAL: Cartel TV MD: Lauren Bleiweiss EP: Evyn Bruce HOP: Sarah Schachte SP: Lauren Mask SP: Jen Tremaglio ASSISTANT EDITOR: Tara O’Sullivan   POST FX: Art Jail ECD / FP: Steve Mottershed HEAD OF 3D - Jackie Liao HOP: Elizabeth Thuvanuti Keating EP: Caitlin Schooley-Groneveldt VFX ARTIST: Alex Shahviri, Andrew Theissen, Andy Robinson, Bojan Zoric, George Arnold + Emily Irish   COLOR: Company 3 COLOR PRODUCER: Cassidy Conway   MUSIC: @6musicandsound Audio Post and Original Score Composition.

GRIT TO GLORY | 🌹 A universal truth about life & sport is that input = output. No journey is EVER a straight line especially @justinprose99 professional life. Beyond archival footage, we really wanted to capture textures that were loaded with backstory, of trunk slams, of near misses, of heartbreak. On Day 02 we went all in on these. Small beats, super nimble. Young JR was @_johndubois_ , the reining NCAA champion who absolutely killed it all day long. Rule #1 - find yourself a body double who can carry driver 311 yards, snap clubs like Bo Jackson and trunk slam with the best of ‘em. 💪 🫣 🔗 IN BIO - 🙈

FROM GRIT TO GLORY – Directors Cut   This is one of those crazy, fun moments where life goes full circle and hits super close to home. As some of you know, my big bro @seanfoleyperformance coached @justinprose99 for a decade plus…. eventually winning a major, Olympic 🥇 and reaching world #1 together. And as impressive as that is, that’s not JR’s true legacy. To me, his life story is the reason we watch sports.   At 17, he was the can’t miss kid, the prodigal son of Europe. Then heartbreak on 🔁 for years. The type of failure that would break most people. This film honours JR’s grit + resilience. A true story into all the blood, sweat and years that makes greatness.   BIG, BIG, BIG thank you to the names below… to @patscola for his visual wizardry, to @instagrahamchisholm for the cut, to MS, TMA & S&D teams for all the support. 🔗 in bio 🫡 CLIENT: Morgan Stanley AGENCY: The Marketing Arm / Dallas
CCO: Harris Wilkinson
ECD: Craig Miller
ACD: John Bacic + Claudio Venturini
PRODUCER: Matt Williams PRODUCTION COMPANY: @supplydemandtv 
DIRECTOR: 🫠
EP / FOUNDER: Tim Case
EP / MD: @charleenmanca 
EP: @matt_zb 
SR. HOP: Marieta Blaskova
LINE PRODUCER: Ron Mohrhoff
PM: Brooke Eliot
STAFF COORDINATOR: Connor Renusch DIRECTOR OF PHOTOGRAPHY: Pat Scola, Iconic Agency @iconictalentagency EDITORIAL: @cartel.tv 
EDITOR: Graham Chisholm

FINISHING COMPANY: Transformer
 COLOR: @blacksmithvfx 
COLORIST: @mikeypackage 
COLOR PRODUCER: Adam Vevang Featuring: Justin Rose 🌹 Young JR: @_johndubois_ Full credits on vimeo

Round ✌🏼 for our friends at the Y. Couple things I learned on this one: @christopher_lew is the real deal. A ton of setups, moves over our days but the craft was always mint. 🎥 🫡 Loved ALL the performances in this… the karate girl, the girls in the school & my guy @loveobra is a star. Every take, brought something new. 💫   Proco: @scouts.tv DP: @christopher_lew PD: @daviddennisjr Cam Op: @thestephenhosier Editor: @michaelbbarker Grade: @wadeodlum Audio: @6musicandsound Photographer: @thomasdagg

Life, lately. Love what I do. Love those around me. Grateful in so many ways. #3 - not a real baby, promise 🤦🏼‍♂️

NHL x “Look Up”   collection of my favourite frames. 2nd collob w/ my guy @cole__graham - opening shot, the 🪞reflection of the father/sons first skate, was allll his 🪄 @instagrahamchisholm - as usual ✂️🔥✍️ ❤️ to all the names below:   Client: NHL Agency: Highdive CCO: Chad Broude GCD: Brian Culp Creative Director: Pat Seidel Producer: Emily Addy   Production Co: Supply&Demand Founder / EP - Tim Case Executive Producer / Managing Director - Charleen Manca  EP - Nathan De La Rionda  EP - Matt Zion-Basile   Director: Kevin Foley DOP: Cole Graham Producer: Chris Scherk 1st A.D.: Bruno Louza PD: Jordan Worth PM: Al Kiepers 1st AC: Alex Dametto Gaffer: Nathan Monk Key Grip: Blake Ballentine Coordinator: Kyle Sanderson Talent Coord: Melissa Mendes Casting: Shasta Lutz, Jigsaw Wardrobe: Sheri Monk   Editorial: Nimiopere Editor: Graham Chisholm  Asst Editor: Griffin Stobbs Colorist: Wade Odlum Finishing: Alter Ego Audio House: 6 Degrees Producer: Dan McManus Score: Andrea Wettstein SD: Regan Kuemper Mix: John Iaquinta

NHL x “Look Up”   People debate it but IMO, winning the Stanley Cup IS the hardest trophy to win in all of sports.  This film celebrates that life’s pursuit. The mirror, the reflection in the final shot - is the reward for the lifelong struggle.    First one out of the gate w/ the new family @supplydemandtv - big thanks to Tim, Char, Nathan & Matt. To highdive, the idea itself was genius in its simplicity. Loved mixing it up with you guys. Appreciate all the trust. 🫡 🥅 🪞