the_ghost.co

Hold onto your chopsticks. New drop from The 👻 ! @mrhansford finally got repaid for all that @maruchan he eats with our new friends at @ampagency! @mrhansford @ernestolomeli_dp @company_3 @ty.roth @freditor @_juju_hong

Hold onto your chopsticks. New drop from The 👻 ! @mrhansford finally got repaid for all that @maruchan he eats w our new friends at @ampagency!

🎾🤖 McENROE vs. McENROE: A Tennis Showdown of the Future! 🚀 🤯 Artificial Intelligence | Robotics | Augmented Reality | Virtual Production | Unreal Engine | MoCap | Realtime | AR | Game Dev | Technical Direction 🎬 Production Company: Unit 9 🏆 Awards: 4 Gold Cannes Lions, Silver Cannes Lion, 2 Bronze Cannes Lions, 14 Cleo Awards, Emmy for Digital Innovations, Emmy for Sports 👀 "This could be the future of sports." - Sports Illustrated Step into the court where the past meets the present, courtesy of The Ghost, Unit 9, and Michelob Ultra. Witness the world's first-ever tennis match where a legendary player faces their younger self in a spectacular showdown of holograms, robots, Artificial Intelligence, and a whole lot of attitude. 🎾🤖 Our secret sauce? The Ghost's seamless pipeline, merging motion capture, full-body scanning, Unreal Engine MetaHuman tech, historical hitting heat-maps, and more. The result? Avatars so lifelike, we were afraid to tell them when the ball was out! 🤖📽️ To top it all off, our smoke-projected McEnroe hologram wielded his hitting power, thanks to a cutting-edge robot ball launcher system and ball return robots. 🔥🤖 #unrealengine #realtime #Stype #virtualproduction #mocap @rougemocap @allofitnow @motorizedprecision #innovationinsports @eastendstudiola

🎾🤖 McENROE vs. McENROE: A Tennis Showdown of the Future! 🚀 🤯 Artificial Intelligence | Robotics | Augmented Reality | Virtual Production | Unreal Engine | MoCap | Realtime | AR | Game Dev | Technical Direction 🎬 Production Company: Unit 9 🏆 Awards: 4 Gold Cannes Lions, Silver Cannes Lion, 2 Bronze Cannes Lions, 14 Cleo Awards, Emmy for Digital Innovations, Emmy for Sports 👀 "This could be the future of sports." - Sports Illustrated Step into the court where the past meets the present, courtesy of The Ghost, Unit 9, and Michelob Ultra. Witness the world's first-ever tennis match where a legendary player faces their younger self in a spectacular showdown of holograms, robots, Artificial Intelligence, and a whole lot of attitude. 🎾🤖 Our secret sauce? The Ghost's seamless pipeline, merging motion capture, full-body scanning, Unreal Engine MetaHuman tech, historical hitting heat-maps, and more. The result? Avatars so lifelike, we were afraid to tell them when the ball was out! 🤖📽️ To top it all off, our smoke-projected McEnroe hologram wielded his hitting power, thanks to a cutting-edge robot ball launcher system and ball return robots. 🔥🤖 #unrealengine #realtime #Stype #virtualproduction #mocap @rougemocap @allofitnow @motorizedprecision #innovationinsports @eastendstudiola

🎾🤖 McENROE vs. McENROE: A Tennis Showdown of the Future! 🚀 🤯 Artificial Intelligence | Robotics | Augmented Reality | Virtual Production | Unreal Engine | MoCap | Realtime | AR | Game Dev | Technical Direction 🎬 Production Company: Unit 9 🏆 Awards: 4 Gold Cannes Lions, Silver Cannes Lion, 2 Bronze Cannes Lions, 14 Cleo Awards, Emmy for Digital Innovations, Emmy for Sports 👀 "This could be the future of sports." - Sports Illustrated Step into the court where the past meets the present, courtesy of The Ghost, Unit 9, and Michelob Ultra. Witness the world's first-ever tennis match where a legendary player faces their younger self in a spectacular showdown of holograms, robots, Artificial Intelligence, and a whole lot of attitude. 🎾🤖 Our secret sauce? The Ghost's seamless pipeline, merging motion capture, full-body scanning, Unreal Engine MetaHuman tech, historical hitting heat-maps, and more. The result? Avatars so lifelike, we were afraid to tell them when the ball was out! 🤖📽️ To top it all off, our smoke-projected McEnroe hologram wielded his hitting power, thanks to a cutting-edge robot ball launcher system and ball return robots. 🔥🤖 #unrealengine #realtime #Stype #virtualproduction #mocap @rougemocap @allofitnow @motorizedprecision #innovationinsports @eastendstudiola

🚀🌟 Ford Lightning: Where Innovation Meets Imagination 🌟🚗 🌐 Unleash the Power of XR Technology, Unreal Engine, and Realtime Magic 🌐 🎬 Production Company: CHROME PRODUCTION 💥 FX: MILL 📎 Agency: DIRECT 🏆 Awards: Global SABRE Award, Webby 🎥 "Today we shot four different locations - before we broke for lunch." 🌇 Discover the revolution in commercial film production with virtual production technology! For automotive advertisers racing against the clock under strict embargo, it's a game-changer. 🏁 🚗 Say goodbye to location constraints and hello to photo-real 'locations' at your fingertips. Virtual production tech lets you capture real-life footage while safeguarding against pre-launch leaks, all on one controlled set. 🌍🎥 📺 LED screens with live camera tracking bring the real world to your product with jaw-dropping realism. Thanks to the Unreal Engine by Epic Games, cinematic perfection is within reach. Infrared tracking dots ensure precise camera tracking and parallax for that cinematic wow factor. 🎮🔍 Get ready for a journey where innovation and imagination collide to create automotive advertising like never before. 🌠🚀 #FordLightning #VirtualProduction #UnrealEngine #InnovationInFilm @toycamera_dp @mrhansford @thexrstage

🚀🌟 Ford Lightning: Where Innovation Meets Imagination 🌟🚗 🌐 Unleash the Power of XR Technology, Unreal Engine, and Realtime Magic 🌐 🎬 Production Company: CHROME PRODUCTION 💥 FX: MILL 📎 Agency: DIRECT 🏆 Awards: Global SABRE Award, Webby 🎥 "Today we shot four different locations - before we broke for lunch." 🌇 Discover the revolution in commercial film production with virtual production technology! For automotive advertisers racing against the clock under strict embargo, it's a game-changer. 🏁 🚗 Say goodbye to location constraints and hello to photo-real 'locations' at your fingertips. Virtual production tech lets you capture real-life footage while safeguarding against pre-launch leaks, all on one controlled set. 🌍🎥 📺 LED screens with live camera tracking bring the real world to your product with jaw-dropping realism. Thanks to the Unreal Engine by Epic Games, cinematic perfection is within reach. Infrared tracking dots ensure precise camera tracking and parallax for that cinematic wow factor. 🎮🔍 Get ready for a journey where innovation and imagination collide to create automotive advertising like never before. 🌠🚀 #FordLightning #VirtualProduction #UnrealEngine #InnovationInFilm @toycamera_dp @mrhansford @thexrstage @chrome.productions

🚀🌟 Ford Lightning: Where Innovation Meets Imagination 🌟🚗 🌐 Unleash the Power of XR Technology, Unreal Engine, and Realtime Magic 🌐 🎬 Production Company: CHROME PRODUCTION 💥 FX: MILL 📎 Agency: DIRECT 🏆 Awards: Global SABRE Award, Webby 🎥 "Today we shot four different locations - before we broke for lunch." 🌇 Discover the revolution in commercial film production with virtual production technology! For automotive advertisers racing against the clock under strict embargo, it's a game-changer. 🏁 🚗 Say goodbye to location constraints and hello to photo-real 'locations' at your fingertips. Virtual production tech lets you capture real-life footage while safeguarding against pre-launch leaks, all on one controlled set. 🌍🎥 📺 LED screens with live camera tracking bring the real world to your product with jaw-dropping realism. Thanks to the Unreal Engine by Epic Games, cinematic perfection is within reach. Infrared tracking dots ensure precise camera tracking and parallax for that cinematic wow factor. 🎮🔍 Get ready for a journey where innovation and imagination collide to create automotive advertising like never before. 🌠🚀 #FordLightning #VirtualProduction #UnrealEngine #InnovationInFilm @toycamera_dp @mrhansford @thexrstage

"🏀💥 In the Blink of an Eye! GHOST x WK x Nike Jordan 💥🏀 Limited time, no room for error, and one epic slam dunk! Our collaboration with Jordan, Nike, and our favorite point guard, Russ, was a game-changer. ⏰🙌 #BehindTheScenes #Productions #highspeed, #greenscreen, #bolthighspeedcinebot @cameracontrol #LEDWall @mrhansford

"🏀💥 In the Blink of an Eye! GHOST x WK x Nike Jordan 💥🏀 Limited time, no room for error, and one epic slam dunk! Our collaboration with Jordan, Nike, and our favorite point guard, Russ, was a game-changer. ⏰🙌 #BehindTheScenes #Productions #highspeed, #greenscreen, #bolthighspeedcinebot @cameracontrol #LEDWall @mrhansford

"🏀💥 In the Blink of an Eye! GHOST x WK x Nike Jordan 💥🏀 Limited time, no room for error, and one epic slam dunk! Our collaboration with Jordan, Nike, and our favorite point guard, Russ, was a game-changer. ⏰🙌 #BehindTheScenes #Productions #highspeed, #greenscreen, #bolthighspeedcinebot @cameracontrol #LEDWall @mrhansford