the__sweetspot

Pain, hunger, despair - fragments of the overwhelming experience faced by millions of people forced to flee their homes. We, and our director Leve Kühl, can’t truly imagine what these situations feels like, but what we can do is connect with those living far from it —people like us, who might feel detached or helpless in the face of endless headlines. That’s the purpose of „Through My Eyes“, a global campaign created for the United Nations Refugee Agency (UNHCR), coproduced by us and 27km entertainment.   Leve Kühl’s vision for „Through My Eyes“ is to spark empathy by helping viewers see the lives of those who are displaced. It’s not about offering solutions but about bridging the gap between their experiences and ours, challenging us to truly grasp their lived struggles.  Written & Directed by @levekuhl Director of Photography @jona.riese Client @refugees Chief of Global Campaigns and Brand: Dailo Alli Digital Strategy and Planning Officer: Madelene Bernard  Senior External Relations Officer: Sarah Epstein Social Media Producer: Shardae Yilma  Production @upperfast.de Executive Producers @jlburckhardt @nstrb @julian.suenram Coproduced by @the__sweetspot and @27km Editor @andreweditor Starring Amira @kathyetoa Mother @denise.mbaye Voice Amira @shana.mbaye Main Unit Producer @imadbenomar1 PA @buddy.b_official_ 1st AD @kacemskalli 2nd AD @aymanebenammi 3rd AD Ahmed Mojahid Ahamdane  1st AC @akram.kbibchi Gaffer @mounir.layadi Electriians @nassimbennar @hassansouhail @boujbira_ Sound Engineer Abdourrahman Benaroub   Sound Assistant @youness_hamdoune More credits in the comments

𝐒𝐚𝐲 𝐡𝐞𝐥𝐥𝐨 𝐭𝐨 𝐭𝐡𝐞 𝐖𝐢𝐧𝐧𝐞𝐫𝐬 | 🍝 Commercial Work Section Casting In our thrilling quest for L’Osteria culinary originality, we embark on a journey to the heart of Italy to seek the approval of the true masters of italian cuisine: real italian nonnas. Title of Piece: Nonna Approved Client/Brand: L’Osteria Marketing GmbH & Co.KG Production Company: The Sweetspot GmbH @the__sweetspot Director: Jan Vrhovnik @janvrhovnik Producers: Daniel Kottirsch, Laura Fleck Agency: Grabarz XCT @grabarz_xct DoP: Jan Vrhovnik

Over the past few months, we’ve taken the time to reflect deeply on who we are and what drives us. Our core values? They remain steadfast, but we’ve taken the opportunity to distill, refine, and elevate them. The result is an identity that feels truer than ever to what The Sweetspot is all about—bringing together heart and purpose in everything we do. But this isn’t just a new coat of paint. It’s the culmination of thought, effort, and care—an evolution that we’re excited to share with you. And there’s more to come. Over the next few weeks, we’ll be rolling out some exciting updates, one step at a time. For now, we invite you to explore our brand-new website (link in bio) and see where this journey has brought us.

CRAZY WOLF 
we are excited to finally share our crazy campaign for @kaufland together with @la_red_official. many thanks to the amazing crew for this crazy journey. We couldn’t have done this without you!

 Director: @viktor_viai DOP: @elias_c_j a @thesweetspot production
 Executive Producer: @felixantretter Producer: @raketenrika 
 Production Assistants: Robin Möhler & @madeline.westphal SoMe Photographer: @michaelcolella.de   Starring: Chaikovska Olena   Agency: @la_red_official & CFS-Krug ECD: Philip Bartsch Service production: @the_martini_shot Executive Producers: Lena Yuzik & Nikita Kochkarev
 Line Producer: Kate Boyko
 Production Coordinators: Ana Khositashvili & Nastya Kovalchuk Production Assistants: Elene Gogzadze & Ana Beers Production Designer: Mariam Geladze Casting: Irma Okropiridze Styling: Mei Bunthiang @meixbun 
 Hair Stylist: Dato Goliotidze
 Gaffer: Misha Ramishvili Post Producer @the__sweetspot : Julia Kastaun Post Production: @stories2tell.de Post Supervisor: @viktor_viai CGI Artists: Richard Rilinger & @noahkayma Comic Artist: @juppi.juppsen Edit & Online: @manu.wa01 Creative Support: Leeroy Klauhs Post Producer S2T: Christian Mark Colorgrading: @nadir_mansouri_seniorcolourist Mograde Berlin Sounddesign: @blutaudio Music Supervision: @singaporeslang Music: JINKA & many many more

ALS ICH FORTGING we are super happy to finally share this very special project. Thank you for the trust from the @udojuergens family, and @sonymusicde as well as to the amazing crew for this powerful and creative film. We could never have done this without you! Concept by @marleen.valien Director: @felixfoltas and @_perkmann DoP: @felixfoltas a @the__sweetspot production Executive Producer: @felixantretter Producer: @kitty.au Sony Music Product Manager: @lucieluzifer Actor: @albrecht.schuch 1st AC: Martin Schmachtel Hair & Make Up: @juliasplace_ Styling: @la.znoon Low Loader: Andi Bössner Editor: @felixfoltas Motion Design: @_henninghimmelreich Postproduction: @acht.studio Colorist: @maxbaule

L’Osteria ‘Nonna Approved’ DC full film (TVC, cinema, online) 🍕 we casted three real Italian nonnas (Franca, Caterina, Nunu) and drove to Germany to see if they would approve L’Osteria food (very brave and confident from client I thought). We spent few days with them in their homes in Italy before heading to Munich for big moment. We had no idea what to expect from them! 😂I was quite nervous haven’t had tried their food myself either haha. One of those rare briefs that worked wonderfully. Thank you to client and everyone who helped pulled this off, it was important to me that our journey is as fun as the final result. Director and DOP @janvrhovnik Production @the__sweetspot EP @danielkottirsch Talent agency @the__sweetspot @totalli.berlin Agency @grabarz_xct Client @losteria.de VP @john_schlueter Creative @mattes24 @moritzpupke Producer @laur0r Photographer @carounrath 2nd unit @case_le_manchild Focus @devan_cs Casting @irene_manicone Gaffers @lollo_massa @antonmuellner 2nd AC @alessandro_tempestini_dp @lukassieberer Food styling @foodstyling_tim_landsberg Set Ester Seppi @birgitehrlicher Styling @corina_friedrich Edit @puromgmt Audio @hyve.audio Colour grade @kingofcurtis Motion design @_henninghimmelreich Retouch @_marc.angele_ …. (there’s more i’m certain!) ♥️

Yay!! 🙃 Ad I made L’Osteria ‘Nonna Approved’ won best casting at this year @berlincommercial and was nominated for best long commercial and idea! Big round of applause to our 3 Italian nonnas, the superstars Franka, Caterina and Nunu!! 💛 we had such a fun time! Thank you @the__sweetspot for producing this special project, @grabarz_xct for the idea, casting effort by @irene_manicone and to @losteria.de for being up for it 🍕

taking us on a journey of the stories behind the wheel. new immersive film from our director JANSSEN POWERS “You Just Have to Get in the Seat” produced by our friends at @farmleague

THE ART OF REPETITION We are super happy to finally share our new passion project. Thank you to this amazing crew for this powerful and creative support. We could never have done this without you. 🫶🏻🫶🏻🫶🏻 Cast: @leonlabu Director: @_mariusmueller Director of Photography:@christian.froehlich Photographer: @maxrempe Production Company: @the__sweetspot Executive Producer: @danielkottirsch Producer: @raketenrika Line Producer: @sabrina.kollmann, @madeline.westphal 1st AC: @simon.mauritio 2nd AC: @ellatheumbrella_ B-Cam: @case_le_manchild Gaffer: @eikemarquardt Best Boy: @bulbraider Spark: @alexkrebs_dp, @sophiapoopia, @_chris.gruber_ Digital Assistent Photo: @fredericelfeld H&M: @kristin_hairandmakeup_ Art Department: @lottikrgr Runner: @edrisyaver Post Producer: Julia Kastaun Edit: gerritpiechowski Score: @rubennorg | @2weimusic Sounddesign: @blutaudio Grading: @wvrdell | @sec.studio | @timebasedarts Titel Design: @moritzmoysig Photo Post: @phillipwurzbach Camera Rental: @everest.camera Light rental: @cinegate_ Special Thanks @n.u.crossfit Sportplatz Tiefenstaaken

new experimental film from our director NIKLAS NISCHKE “Fragmented Universe”. Mixing real digitised environments with fully CGI settings to create an abstract world, together with @_lavern.co

WELCOME NIKLAS NISCHKE we are more than thrilled to welcome @niklasnischke to our roster!

WELCOME BERTIL VORRE we are more than thrilled to welcome director @bertilvorre to our talent roster!